Mission: to create a key visual for the recruitment campaign of the Next-Gen aircraft engine.
I used a 3d model for this composite shot, and the task was to make people recognize a turbine engine, but not know exactly if it’s a helicopter engine, biz jet or another class of engine. The program started in stealth mode, without letting the competitors know this next-gen engine will be for the business jet manufacturers.
The final result of this image ended up in online and print recruitment campaigns for Honeywell Aerospace. The main focus was on web banners but also on print roll-ups.
It was used on LinkedIn a lot
But also served as page header artwork for the program’s website
